Black Media Company Elevates Discussion

Press Room 0

ALL RADIO ONE, INC. PLATFORMS ROADBLOCK: TV, RADIO, and DIGITAL to SPEAK OUT ON BLACK, WHITE AND BLUE: SPOTLIGHT ON RACE IN AMERICA STUDY STARTING AT 7 A.M. THURSDAY

Radio One, Inc. and all of its media platforms are committed to continuing this dialogue and raising awareness of the encouraging, colorless common ground revealed in this study. Today, starting at 7 a.m., Radio One, Inc. leverages its collective strength and releases the findings of Black, White and Blue: A Spotlight on Race in America study across its multi-media platforms that reach 82% of Black America. TV One’s News One Now, the only daily television news program dedicated to Black viewers will break down survey findings with host and managing editor Roland S. Martin. Martin is a veteran journalist who has been an influential figure reporting on the Black Lives Matter movement since its evolution. Reach Media’s nationally syndicated morning shows, The Tom Joyner Morning Show, Rickey Smiley Morning Show, Russ Parr Morning Show, Get Up! Mornings with Erica Campbell; to Interactive One’s digital brands, NewsOne.com, HelloBeautiful.com, GlobalGrind.com, UrbanDaily.com, Elev8.com and all 56 of its local radio stations, audiences can expect wrap around coverage of the research findings, found at www.BlackWhiteBlue.newsone.com.

The Radio One family of companies will also soon launch a public service announcement campaign and develop programs and partnerships with organizations committed to raising awareness around our commonalities and implementing the solutions identified in the study.

Study Methodology

The Radio One-Edison Research National Survey is a national study of Americans age 18 years and older.  The survey was conducted online from July 15th – 18th, 2016.  A total of 1,505 interviews were conducted.  The black population was oversampled in the study (517 interviews) to allow for in-depth analysis of that group. Sample for the online survey was provided by Survey Sampling International (SSI).  The data was weighted to match the most recent United States population estimates from the U.S. Census Bureau for age, gender, race, income, education and region of the country.

Executive Summary

About Radio One, Inc.

Radio One, Inc. (radio-one.com), together with its subsidiaries, is a diversified media company that primarily targets African-American and urban consumers. It is one of the nation’s largest radio broadcasting companies, currently owning and/or operating 56 stations in 16 urban markets in the United States. Through its controlling interest in Reach Media, Inc. (blackamericaweb.com), the Company also operates syndicated programming including the Tom Joyner Morning Show, the Russ Parr Morning Show, the Rickey Smiley Morning Show, Get up Morning! with Erica Campbell, the D.L. Hughley Show, Bishop T.D. Jakes’ Empowering Moments, the Ed Lover Show, the Willie Moore Jr Show, the Nightly Spirit with Darlene McCoy and the Reverend Al Sharpton Show. Beyond its core radio broadcasting franchise, Radio One owns Interactive One (interactiveone.com), the fastest growing and definitive digital resource for Black and Latin Americans, reaching millions each month through social content, news, information, and entertainment. Interactive One operates a number of branded sites including News One (news), The Urban Daily (men), Hello Beautiful (women), Global Grind (Millennials) and social networking websites such as BlackPlanet and MiGente. The Company also owns TV One, LLC (tvone.tv), a cable/satellite network programming serving more than 57 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies and music designed to entertain, inform and inspire a diverse audience of adult Black viewers. Additionally, One Solution combines the dynamics of the Radio One’s holdings to provide brands with an integrated and effectively engaging marketing approach that reaches 82% of Black Americans throughout the country.

# # #

Contact:        Yashima White AziLove

corpcomm@radio-one.com

240.997.3180