BY THE NUMBERS: ATLANTA’S AFRICAN AMERICAN POPULATION IS:
• Larger than the entire metro areas of Indianapolis, Raliegh/Durham, Nashville, Jacksonville, New Orleans, and many other markets combined!
• Twice the size of the Los Angeles metro African American population.
• Home to arguably the most empowered and deep-seated African American leadership in the nation in terms of politics, business, education, the arts, and entertainment.
• Spending more than $14 BILLION in annual Atlanta metro area retail sales.
• Atlanta has the second-largest black population in the country after New York.
• Georgia’s population grew by 13% over the last decade, a trend driven by African-American migrating to a state whose capital has long been known as the “Black Mecca”. Black buying power, defined as total income after taxes was $118 Billion in 2020. Black buying power increased 78%, compared with 61% nationally.
• The state added 1.5 million people over the past decade…Georgia’s Black population growth – 570,335 – was greater than either the Hispanic (418,462) or White (285,259) population growth, says William Frey, a demographer at the Brookings Institution.
• In Atlanta’s vast metropolitan area the black population soared to 2 million; the Atlanta region now has the second-largest black population after New York.